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Website Redesign Proposal

Propose a website redesign project with UX research, design direction, development plan, and pricing

Website Redesign Proposal
Prepared By
Prepared For
Date
Current site audit
Business goals
User research
Information architecture
Design direction
Responsive design
CMS recommendation
Development
SEO migration
Testing and QA

For web agencies proposing redesign projects to businesses.

Proposal Sections

  • Current site audit findings (performance, UX, accessibility, SEO)
  • Business goals alignment and success metrics
  • User research plan (interviews, analytics review, heatmaps)
  • Information architecture and sitemap
  • Design direction with moodboards and style tiles
  • Responsive design approach (mobile-first)
  • CMS recommendation with rationale
  • Development technology stack and approach
  • SEO migration plan (redirects, content preservation)
  • Testing and QA methodology
  • Training and documentation for client team
  • Timeline and milestones
  • Investment breakdown with payment schedule

Includes competitor site analysis benchmarks.

Customize audit findings, set pricing, and add branding in PDFb2.

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